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Our objective is to enhance the global standing of Moroccan red fruits, vegetables, and herbs while providing robust support to our producers, whose contributions are pivotal to the sector’s success.
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We are a Moroccan agricultural company specializing in the production and supply of fresh and frozen fruits, including berries, avocados, and apricots. Founded in 2004 by Mohamed El Habassi, we grow our berries on our own farms, ensuring full control over quality and consistency. By combining traditional expertise with modern techniques, we deliver reliable products tailored to our clients’ needs.
Master the Supply Chain and Optimize Logistics: Enhance supply chain management and logistics efficiency to reduce costs and facilitate smoother operations.
Streamline logistics to enable direct state deliveries and implement effective tracking and tracing of shipments.
Work to minimize trade barriers and ensure producers receive better prices.
Founder and creator of the company, Mohamed El Habassi is the driving force behind its vision and strategic development. With strong experience in the agri-food sector, he has successfully built a high-performing organization specialized in the production and packaging of fresh and frozen fruits for international markets.
Through his expertise and commitment to quality, he has established high standards that meet both client expectations and international regulations. Under his leadership, the company has positioned itself as a reliable and competitive export partner, delivering carefully selected products processed in accordance with best industry practices.
Driven by a constant pursuit of innovation and excellence, Mohamed is committed to the sustainable growth of the company while strengthening long-term partnerships worldwide.
We are a Moroccan agricultural company specialized in the production and export of premium fresh and frozen fruits. Our main products include raspberries, blueberries, strawberries, apricots and figs.
Our fresh fruits are carefully harvested at peak ripeness to ensure optimal taste, appearance, and shelf life. In addition, we offer a full range of frozen fruits processed using IQF (Individually Quick Frozen) technology, preserving their natural flavor, texture, and nutritional value.
We supply our products to international markets, adapting to different client needs by offering both fresh and frozen solutions. Through a combination of traditional know-how and modern agricultural techniques, we guarantee reliable quality and long-term partnerships.
We operate with the latest modern equipment and advanced agricultural and packing technologies, ensuring high efficiency, strict quality control, and optimal preservation of our fresh and frozen fruits. Our facilities are continuously upgraded to meet international export standards and guarantee consistent product quality.
We are certified by Global GAP, GRASP, SMETA, and BRC, reflecting our commitment to agricultural excellence, social responsibility, ethical trade, and top-tier food safety standards.
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Mohammed El Habassi
General Manager & Founder
• Email: surge.nord@yahoo.com
• Phone: +212 6 61291403
Hassan Laalami
Quality Management Manager
Production Manager & Export Manager
• Email: surge.nord@yahoo.com
• Phone: +212 6 96913026